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Anglo American copper
DV8 Works Hawke

Invisible Artists · Brand + Design

Brand +
Design

Reports, campaigns, fact sheets, catalogues and films for brands that need complicated things to look simple.

What we do

We design the things people actually read. Clear thinking, strong ideas and craft in every detail, so your brand looks as good as it is.

01

CompareFX

Brand Identity

Branding suite

Making foreign exchange feel trustworthy, transparent and firmly in your control.

CompareFX helps businesses stop overpaying on FX transfers by comparing live rates from trusted providers. The brand had to win over decision-makers who are used to banks, so it needed to feel credible and calm, never flashy.

We let the name lead: a clean wordmark with a balanced X brandmark that works from billboards to browser tabs. A palette built on Midnight Navy, Sage Mist and a sharp Lime Frost accent, plus graphic patterns that echo side-by-side comparison, carry the identity across posters, stationery, the app and the website.

Wordmark & brandmarkApp iconColour paletteTypographyGraphic patternsOOH & printWebsite design

Out of home

Stationery

Colour palette

Brandmark

App icon

Live site

The brand, live online.

Visit comparefx.com
comparefx.com
The CompareFX website homepage
02

Anglo American

Infographics

Commodities fact-sheet series

Four raw materials, one visual language, and the everyday reasons they matter.

Anglo American wanted to explain why phosphates, iron ore, platinum and copper matter to people who will never visit a mine. The series extended an animated video campaign we were already producing, so it had to sit naturally alongside the films.

Each fact sheet follows the same six-panel grid: the raw material, where it comes from, and four ways it shapes daily life, from fertile farmland to the phone in your pocket. We also rewrote and edited the copy so every panel lands in a sentence.

4 fact sheetsIcon & illustration systemCopywritingExtension of animated series
PhosphatesPowerful product
Iron OreDriving a sustainable future
PlatinumDriving a sustainable future
CopperThe heart of mobility
03

Diligent

Campaign

The Intelligent Picks Diligent

A fully integrated launch, from the first idea to the last banner.

Diligent was bringing its board-governance platform to Australia, with local data centres as the headline. We built the campaign idea, “The Intelligent Picks Diligent”, and carried it across every touchpoint.

That meant a designed and animated video, EDMs, social posts, digital banners and a die-cut direct-mail piece shaped like the Diligent “D”. We wrote all of the copy, so the voice stays the same wherever the audience meets it.

Campaign conceptAnimated videoEDMsSocial & digital bannersDirect mailAll copywriting

EDM

Social

Direct mail

Digital banners

04

Online trading platform

Motion Graphics

Binary options explainer series

Making a complicated financial product feel simple in under two minutes.

Trading is full of jargon and quick decisions. This explainer series walks new traders through the platform step by step: do your research, pick an asset, call high or low, and watch the clock.

We wrote the scripts with the client, then applied their brand look across every frame: bold yellow typography, gritty textures and on-screen UI, so the films feel like the product they’re selling.

ScriptwritingStoryboardsStyleframes2D animationBrand application

High.
Low.
Go.

05

DV8 Works

Retail

Ford Ranger customs collection

A catalogue that sells attitude as hard as it sells accessories.

DV8 Works builds custom Ford Rangers and the parts that go with them. Their catalogue needed to work as a product reference for dealers and as a lifestyle piece for buyers.

We art-directed the photography, wrote the copy and laid out every spread, from the Hawke and Truck Top hero pages to the wheel and lighting ranges. Black, steel and a hard DV8 red keep it unmistakably theirs.

Catalogue designPhotography directionCopywritingLayout & artwork
01Cover
02Hawke
03Wheels
04Ford Ranger
05Exterior
06Truck Top
06

Birmingham residential

Print Collaterals

This is Living

Selling a postcode, not just a property.

For a new residential development in Birmingham, the brochure had to sell the city as much as the apartments. “This is Living” and “Your perfect place in Birmingham” became the lines that hold the whole suite together.

Bold red blocks, full-bleed lifestyle photography and generous white space give the brochure a confident, editorial feel, carried through to the sales-suite collateral and digital assets.

Brand lineSales brochureCollateral suiteArt direction

Capabilities

Strategy, design and copy, under one roof.

01

Brand identity

Logos, systems and guidelines that hold up everywhere.

02

Corporate literature

Annual and sustainability reports, brochures, decks.

03

Infographics

Complex data and ideas made obvious at a glance.

04

Integrated campaigns

One idea carried across every channel and format.

05

Motion graphics

Explainers, social cut-downs and animated brand assets.

06

Retail & catalogue

Product storytelling that works on shelf and on screen.

07

Print collateral

Brochures, direct mail and point-of-sale.

08

Copywriting

Words written with the design, not poured in afterwards.

Got something that needs to look brilliant?