Coca-Cola · Entertainment
What's in a name? Targeted social media engagement
Drove millions of engagements with personalized content, including thousands of comments and shares for the Share a Coke Australian relaunch.
From discovery to booking
Engage fans for the Australia relaunch of 'Share a Coke' with a targeted and inclusive social media approach.
"They look so gooood!"
Insight
Where the voyage begins
Churned out content including launch assets, 360° photo walls for Facebook with 400+ names, and personalized GIFs with live text.
Idea
Engineered for elegance
Millions of engagements; Australian First Name Asset alone generated 3,000+ comments and 700+ shares.
